Privacy policy

Name and contact of the responsible person according to Article 4 para. 7 DSGVO

Company: Ad Specialist GmbH
Address: Eduard-Rhein-Str. 32-40
Email: kontakt@adspecialist.de

Security and protection of your personal data

We consider it our primary responsibility to maintain the confidentiality of the personal data you provide to us and to protect it from unauthorized access. Therefore, we use extreme care and state-of-the-art security standards to ensure maximum protection of your personal data.

As a company under private law, we are subject to the provisions of the European General Data Protection Regulation (DSGVO) and the regulations of the German Federal Data Protection Act (BDSG). We have taken technical and organizational measures to ensure that the regulations on data protection are observed by us as well as by our external service providers.

Definitions

The legislator requires that personal data be processed in a lawful manner, in good faith and in a way that is comprehensible to the data subject ("lawfulness, processing in good faith, transparency"). To ensure this, we inform you about the individual legal definitions, which are also used in this privacy policy:

  1. Personal data
    "Personal data" means any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
  2. Processing
    "Processing" means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, arrangement, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
  3. Restriction of processing
    "Restriction of processing" is the marking of stored personal data with the aim of limiting their future processing.
  4. Profiling
    "Profiling" is any type of automated processing of personal data that consists of using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to that natural person's job performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location.
  5. Pseudonymization
    "Pseudonymization" means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures which ensure that the personal data cannot be attributed to an identified or identifiable natural person.
  6. File system
    "File system" means any structured collection of personal data that can be accessed according to certain criteria, regardless of whether this collection is maintained centrally, decentrally or according to functional or geographical aspects.
  7. Controller
    "Controller" means a natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for by Union or Member State law.
  8. Processor
    "Processor" means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
  9. Receiver
    "Recipient" means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients, and the processing of such data by the aforementioned authorities shall be carried out in accordance with the applicable data protection rules, in accordance with the purposes of the processing.
  10. Third Party
    "Third Party" means any natural or legal person, public authority, agency or other body, other than the Data Subject, the Controller, the Processor and the persons who, under the direct responsibility of the Controller or the Processor, are authorized to process the Personal Data.
  11. Consent
    A "consent" of the data subject is any freely given indication of his or her wishes, in an informed manner and unambiguously, in the form of a statement or other unambiguous affirmative act by which the data subject signifies his or her agreement to the processing of personal data relating to him or her.

Legality of the
processing

The processing of personal data is only lawful if there is a legal basis for the processing. Legal basis for the processing can be according to Article 6 para. 1 lit. a - f DSGVO be in particular:

  1. The data subject has given his/her consent to the processing of the personal data concerning him or her for one or more specified purposes;
  2. the processing is necessary for the performance of a contract to which the contract to which the data subject is a party, or for the performance of pre-contractual measures necessary at the request of the data subject. person;
  3. the processing is necessary for compliance with a legal obligation to which the controller is subject;
  4. the processing is necessary in order to protect the vital interests of the data subject or another natural person;
  5. the processing is necessary for the performance of a task, public interest or in the exercise of official authority vested in the authority vested in the controller;
  6. the processing is necessary for the purposes of safeguarding the legitimate interests of the Responsible or of a third party, unless the legitimate interests or fundamental rights and freedoms of the data subject, which require the protection of personal data prevail, in particular where the data subject is a child.

Information on the
collection of personal data

(1) Im Folgenden inforWe inform you about the collection of personal data when using our website. Personal data are, for example, name, address, e-mail addresses, user behavior.

(2) If you contact us by e-mail, the data you provide (your e-mail address, name and telephone number, if applicable) will be stored by us in order to answer your questions. We delete the data accruing in this context after the storage is no longer necessary, or the processing is restricted if there are legal obligations to retain data.

Collection of personal data when visiting our website

When you use the website merely for information purposes, i.e. when you do not register or otherwise transmit information to us, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure stability and security (legal basis is Art. 6 para. 1 p. 1 lit. f DSGVO):

  • IP address
  • Date and time of the request
  • Time zone difference to Greenwich Mean Time (GMT)
  • Content of the request (specific page)
  • Access status/HTTP status code
  • Any transmitted data volume
  • Website from which the request comes
  • Browser
  • Operating system and its interface
  • Language and version of the browser software.

Use of cookies

(1) In addition to the previously mentioned data, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive associated with the browser you are using and through which certain information flows to the body that sets the cookie. Cookies cannot execute programs or transfer viruses to your computer. They serve to make the Internet offer as a whole more user-friendly and effective.

(2) This website uses the following types of cookies, the scope and functionality of which are explained below:

  • Transient
    Cookies (to this a.)
  • Persistent
    Cookies (to this b.).
  1. Transient cookies are automatically deleted when you close the browser is closed. These include, in particular, session cookies. These store a so-called session ID, with which various requests of your browser of the browser requests can be assigned to the common session. Thus your computer can be recognized when you return to our website. return. The session cookies are deleted when you log out log out or close the browser.
  2. Persistent cookies are deleted automatically after a predetermined Duration deleted, which may differ depending on the cookie. You can the cookies in the security settings of your browser at any time. delete.
  3. You can configure your browser setting according to your preferences and
    z. B. reject the acceptance of third-party cookies or all cookies. So-called. "Third Party Cookies" are cookies that have been set by a third party, consequently by a third party, consequently not by the actual website on which you are you are currently browsing. Please note that by deactivating cookies you may not be able to Disabling cookies may not allow you to use all features of this website.
  4. The Flash cookies used are not collected by your browser, but by your Flash plug-in. captured, but by your Flash plug-in. Furthermore, we use HTML5 storage objects, which are stored on your terminal device. These objects store the required data independently of the browser you are using browser you use and have no automatic expiration date. If you do not wish Flash cookies, you must install an appropriate add-on, for example install an appropriate add-on, e.g. "Better Privacy" for Mozilla Firefox (https://addons.mozilla.org/de/firefox/addon/betterprivacy/) or the Adobe Flash Killer cookie for Google Chrome. You can prevent the use of HTML5 storage objects by setting your browser to private mode. private mode in your browser. In addition, we recommend that you regularly delete your cookies and browser history manually.

Other features and offers of our website

(1) In addition to the purely informational use of our website, we offer various services that you can use if you are interested. For this purpose, you will usually have to provide further personal data, which we use to provide the respective service and for which the aforementioned data processing principles apply.

(2) In some cases, we use external service providers to process your data. These have been carefully selected and commissioned by us, are bound by our instructions and are regularly monitored.

(3) Furthermore, we may pass on your personal data to third parties if promotional participations, competitions, contract conclusions or similar services are offered by us together with partners. You will receive more information about this when you provide your personal data or below in the description of the offer.

(4) Insofar as our service providers or partners have their registered office in a state outside the European Economic Area (EEA), we will inform you about the consequences of this circumstance in the description of the offer.

Newsletter

(1) With your consent, you can subscribe to our newsletter, with which we can Inform you about our current interesting offers. The advertised Goods and services are named in the consent form.

 (2) For the registration to our newsletter. we use the so-called double opt-in procedure. This means that after your registration we will send you an e-mail to the specified e-mail address, in which we ask you for confirmation, that you wish to receive the newsletter. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted and automatically deleted after one month. In addition, we store in each case your IP addresses used and times of registration and confirmation. The purpose of this procedure is to prove your registration and, if necessary, to clarify a possible possible misuse of your personal data.

(3) Mandatory information for sending the newsletter is only your e-mail address. The specification of further, separately marked data is voluntary and will be used to address you personally. After your After your confirmation, we store your e-mail address for the purpose of sending you the newsletter. The legal basis is Art. 6 Para. 1 P. 1 lit. a DSGVO.

(4) You can revoke your consent to the sending of the newsletter at any time revoke and unsubscribe from the newsletter. You can revoke by clicking on the link provided in each newsletter e-mail, by e-mail to kontakt@adspecialist.de or by sending a message to the contact details provided in the imprint.

(5) We would like to point out that we evaluate your user behavior when sending the newsletter. For this evaluation, the sent e-mails contain so-called web beacons or tracking tracking pixels, which are single-pixel image files that are stored on our website. stored on our website. For the evaluations, we link the the data mentioned in § 3 and the web beacons with your e-mail address and an individual ID. The data is collected exclusively pseudonymized, i.e. the IDs are not linked to your other personal data. personal data, a direct reference to a person is excluded. excluded. You can object to this tracking at any time by using clicking on the separate link provided in each e-mail or by informing us via another informing us via another contact channel. The information will be stored stored as long as you have subscribed to the newsletter. After unsubscribing we store the data purely statistically and anonymously.

Children

Our offer is basically aimed at adults. Persons under 18 years of age should not transmit any personal data to us without the consent of their parents or legal guardians.

Rights of the data subject

(1) Revocation of consent
If the processing of personal data is based on a granted consent, you have the right to revoke the consent at any time. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

For the exercise of the right of withdrawal, you can contact us at any time.

(2) Right to confirmation
You have the right to request confirmation from the controller as to whether we are processing personal data relating to you. You can request confirmation at any time using the contact details above.

(3) Right of access
If personal data are processed, you can request information about these personal data and about the following information at any time:

  1. the purposes of processing;
  2. the categories of personal data processed;
  3. the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organizations;
  4. if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration;
  5. the existence of a right to rectification or erasure of the personal data concerning you or to restriction of processing by the controller or a right to object to such processing;
  6. the existence of a right of appeal to a supervisory authority;
  7. if the personal data are not collected from the data subject, any available information about the origin of the data;
  8. the existence of automated decision-making
    including profiling pursuant to Article 22 paragraphs 1 and 4 of the GDPR and - at least in these cases - meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

If personal data are transferred to a third country or to an international organization, you have the right to be informed about the appropriate safeguards pursuant to Article 46 of the GDPR in connection with the transfer. We will provide a copy of the personal data that is the subject of the processing. For any additional copies you request person, we may charge a reasonable fee based on the administrative costs. If you make the request electronically, the information shall be provided in a commonly used electronic format, unless it specifies otherwise. The right to receive a copy under paragraph 3 shall not interfere with the rights and freedoms of other persons.

(4) Right to rectification
You have the right to request that we rectify any inaccurate personal data relating to you without undue delay. Taking into account the purposes of the processing, you have the right to request the completion of incomplete personal data, including by means of a supplementary declaration.

(5) Right to erasure ("right to be forgotten")
You have the right to request that the controller erases personal data concerning you without undue delay, and we are obliged to erase personal data without undue delay, if one of the following reasons applies:

  1. The personal data is no longer necessary for the purposes for which it was collected or otherwise processed, are no longer necessary.
  2. The data subject revokes his or her consent on which the processing is based pursuant to Article 6 paragraph 1(a) or Article 9(2)(a). DSGVO was based on, and there is no other legal basis for the processing.
  3. The data subject objects to the processing in accordance with Article 21(1) of the processing and there are no overriding legitimate grounds for the processing, or the data subject objects pursuant to Article 21 para. 2 DSGVO to object to the processing.
  4. The personal data have been processed unlawfully.
  5. The erasure of the personal data is necessary for compliance with a legal obligation under Union law or the law of the Member States to which the Controller is subject to.
  6. The personal data have been processed in relation to services offered by the Information Society pursuant to Article 8 paragraph 1 of the GDPR.

If the controller has disclosed the personal data to the public and is obliged to erase it pursuant to paragraph 1, it shall take reasonable steps, including technical measures, to inform data controllers which process the personal data that a data subject has requested that they erase all links to or copies or replications of such personal data, taking into account the available technology and the cost of implementation.

The right to erasure ("right to be forgotten") does not exist insofar as the processing is necessary:

  • for the exercise of the right to freedom of expression and information;
  • to comply with a legal a legal obligation to which the processing is subject under the law of the Union or the Member States to which the controller is subject, or for the performance of a task carried out in the public interest or in the exercise of exercise of official authority vested in the controller;
  • for reasons of the public interest in the field of public health pursuant to Article 9 paragraph 2(h) and (i) and Art. 9 paragraph 3 DSGVO;
  • for archiving purposes in the archiving purposes in the public interest, scientific or historical historical research purposes or for statistical purposes pursuant to Article 89 paragraph 1 of the DSGVO, insofar as the right referred to in paragraph 1 is likely to make the impedes or seriously impedes the achievement of the purposes of such processing; or impairs, or
  • for the assertion, exercise or defense of legal claims.

(6)  Right to restrict processing
You have the right to request us to restrict the processing of your personal data if one of the following conditions is met:

  1. the accuracy of the personal data is contested by the data subject, and this for a period enabling the controller to verify the accuracy of the personal data. to check the accuracy of the personal data,
  2. the processing is processing is unlawful and the data subject objects to the erasure of the personal data and instead requests the restriction of the use of the of the personal data is requested;
  3. the controller no longer needs the personal data for the purposes of the processing, the data no longer required, but the data subject needs it for the assertion, exercise or defense of legal claims; or
  4. the data subject data subject has lodged an objection to the processing pursuant to Article 21 paragraph 1 of the GDPR, as long as it has not yet been established whether the legitimate grounds of the controller outweigh those of the data subject.

Where processing has been restricted in accordance with the above conditions, such personal data shall - apart from being stored - only be processed with the consent of the data subject or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of substantial public interest of the Union or of a Member State.

To exercise the right to restrict the processing, the data subject may at any time contact us at the contact details provided above.

(7) Right to data portability
You have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used and machine-readable format, and you have the right to transfer this data to another controller without hindrance from the controller to whom the personal data has been provided, provided that:

  1. the processing is based on consent pursuant to Article 6 paragraph 1(a) or Article 9 paragraph 2(a) or on a contract pursuant to Article 6 paragraph 1(b) of the GDPR and
  2. the processing is carried out with the aid of automated procedures.

When exercising the right to data portability pursuant to paragraph 1, you have the right to obtain that the personal data be transferred directly from one controller to another controller, where technically feasible. The exercise of the right to data portability does not affect the right to erasure ("right to be forgotten"). This right does not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

(8) Right of objection
You have the right to object, on grounds relating to your particular situation, to object at any time to the processing of your personal data which are processed on the basis of Article 6 Paragraph 1(e) or (f) of the DSGVO. This also applies to profiling based on these provisions. The controller shall no longer process the personal data unless it can demonstrate compelling unless he can demonstrate compelling legitimate grounds for the processing, which override the interests, rights and freedoms of the data subject, or the processing serves the assertion, exercise or defense of legal claims.

If personal data are processed for the purposes of direct marketing you have the right to object at any time to the processing of personal data you personal data for the purpose of such advertising at any time; this also applies to the This also applies to profiling, insofar as it is connected with such direct advertising. direct advertising. If you object to the processing for purposes of direct marketing, the personal data will no longer be processed for processed for these purposes.

In connection with the use of services of the Information Society services, you may, notwithstanding Directive 2002/58/EC you may exercise your right to object by means of automated procedures using technical specifications.

You have the right to object to the use of information society services.

You have the right to object, on grounds relating to your particular situation, to object to the processing of personal data concerning you that is personal data processed for scientific or historical research purposes or for statistical purposes. research purposes or for statistical purposes pursuant to Article 89 paragraph 1, unless the processing is unless the processing is necessary for the performance of a task carried out in the public interest. public interest.

You can exercise the right of objection at any time exercise it by contacting the relevant controller.

(9) Automated decisions in individual cases, including profiling
You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects vis-à-vis you or similarly significantly affects you. This does not apply if the decision:

  1. is necessary for entering into, or the performance of, a contract between the data subject and the controller,
  2. is permitted by Union or Member State law to which the controller is subject, and that law contains suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, or
  3. is made with the data subject's explicit consent.

The controller shall take reasonable steps to safeguard the rights and freedoms as well as the legitimate interests of the data subject, which shall include, at least, the right to obtain the intervention of a data subject on the part of the controller, to express his or her point of view and to contest the decision.

The data subject may exercise this right at any time by contacting the relevant controller.

(10) Right to lodge a complaint with a supervisory authority
The data subject also has the right to lodge a complaint with a supervisory authority, in particular in the Member State of his or her residence, place of work or place of the alleged infringement, without prejudice to any other administrative or judicial remedy, if the data subject considers that the processing of personal data relating to him or her infringes this Regulation.

(11) Right to an effective judicial remedy
The data subject shall have, without prejudice to any available administrative or non-judicial remedy, including the right to lodge a complaint with a supervisory authority pursuant to Article 77 of the GDPR the right to an effective judicial remedy if he or she considers that his or her rights under this Regulation have been infringed as a result of the processing of his or her personal data not carried out in accordance with this Regulation.

Use of Google Analytics

(1) This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website website is usually transferred to a Google server in the USA and stored there. stored there. In the case of activation of IP anonymization on this website, however, your IP address will be stored by Google within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area will be shortened beforehand. Only in exceptional cases will the IP address is transmitted to a Google server in the USA and shortened there. shortened. On behalf of the operator of this website, Google will use this information to use this information for the purpose of evaluating your use of the website, compiling reports on website website activities and to provide other services relating to the use of the website and internet usage services to the website operator. Website operator to provide.

(2) The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

You have the option to disable the analysis of your user behavior for this website.
Disable Google Analytics

(3) You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de

(4) This website uses Google Analytics with the extension "_anonymizeIp()". Thereby IP addresses are shortened processed, a personal reference can thus be excluded. be excluded. If the data collected about you a personal reference, this is excluded immediately and the excluded immediately and the personal data is deleted immediately. deleted immediately.

(5) We use Google Analytics in order to analyze and regularly improve the use of our website. About the statistics obtained, we can improve our offer and for you more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google has signed up to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. The legal basis for the use of Google Analytics is Art. 6 Para. 1 P. 1 lit. f DSGVO.

(6) Third Party Provider Information: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. user terms:

http://www.google.com/analytics/terms/de.html, Privacy Policy Overview: http://www.google.com/intl/de/analytics/learn/privacy.html, and the Privacy Policy: http://www.google.de/intl/de/policies/privacy. (7) This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. is carried out. You can in your customer account under "My data", "personal data" to deactivate the cross-device analysis of your usage.