---
title: "Interviews – Ad Specialist"
description: "Watch and listen to Moritz Lambrecht on data-driven influencer marketing, from podcasts and YouTube interviews to OMR Festival talks."
canonical: https://www.adspecialist.de/en/interviews/
---

# Interviews – Ad Specialist

> Watch and listen to Moritz Lambrecht on data-driven influencer marketing, from podcasts and YouTube interviews to OMR Festival talks.

Kanonische URL: https://www.adspecialist.de/en/interviews/

## Interviews

Moritz Lambrecht shares his approach to data-driven influencer marketing on podcasts, YouTube and stages such as OMR Festival. Watch and listen to his appearances here.

## YouTube & masterclasses Watch the sessions

- How influencer marketing works in 2025 (OMR Masterclass)
- Data-driven influencer marketing that scales e-commerce brands sustainably
- Multichannel strategies beyond Meta and Google
- Eight figures as an agency with parcel inserts: how Moritz Lambrecht scales e-com agencies

## Outperform Moritz’s podcast

- On the growth marketing podcast Outperform, Moritz Lambrecht interviews founders and marketing leaders from established brands. The conversation centres on real numbers: channel mix, CPM and customer acquisition cost.
- A recurring topic is building €1m in revenue from creator campaigns in six months. Episodes are available on [Spotify](https://open.spotify.com/show/4K6nPg65r10SdUegZpKCaa) and [YouTube](https://youtube.com/@MoritzLambrecht).

## On stage Talks since 2023

Moritz Lambrecht has regularly spoken about data-driven influencer marketing since 2023.

- **OMR Festival · 6 May 2025**: MagicHolz 2.0 deep dive: data-driven influencer marketing in practice
- **All Social Conference · 18 March 2025**: Data-driven influencer marketing in 2025: beyond gut feeling
- **Founders League · 5 June 2024**: DIY influencer marketing: from €0 to €1m revenue in six months
- **OMR Festival · 7 May 2024**: Influencer marketing at scale: €1m revenue in six months
- **The Wachstum · 11 October 2023**: Growth marketing for lead generation at fast-growing brands

## Book Moritz as a guest or speaker Get in touch

- Planning a podcast, interview or event and interested in having Moritz as a guest or speaker? Or want to hear our founding story? Contact Malina Nowak, our press contact: [malina@adspecialist.de](mailto:malina@adspecialist.de).
- Logos, agency information, press photos and Moritz’s CV are available in our [media kit](https://drive.google.com/drive/folders/1Ylxi1o4xnEP3RFNrQ5AwHsvwADC60K4G?usp=sharing).

## Ready to build a profitable influencer marketing channel with us?