---
title: "Video Courses – Ad Specialist"
description: "The Creator Learning Suite: our own team’s training, built from over 20,000 campaigns and available as the foundation for your in-house team."
canonical: https://www.adspecialist.de/en/kurse/
---

# Video Courses – Ad Specialist

> The Creator Learning Suite: our own team’s training, built from over 20,000 campaigns and available as the foundation for your in-house team.

Kanonische URL: https://www.adspecialist.de/en/kurse/

## Video courses

The Creator Learning Suite is the training we use for our own team. Built from over 20,000 campaigns, it also forms the foundation of our in-house team enablement.

## How your team learns Courses, playbooks and practical experience

- **Creator Learning Suite**: The same training we use internally, available through in-house enablement—with us as your sparring partner for the first campaigns.
- **Performance Influencer Playbook**: Our influencer system in 192 pages: channel selection, creator scouting, compensation models, briefing templates and the maths behind CAC and ROAS. Free.
- **Blog**: Fresh insights several times a week: lessons from live campaigns on finding creators, writing briefs, calculating engagement rates and comparing channels. More than 50 articles are already available.

## What we teach From creator selection to CAC

Moritz Lambrecht and Malina taught these four topics in our September 2026 live workshop series, with 90 minutes per session. It is the same system we use to build every channel.

- **Creator selection**: Learn to assess whether a profile reaches real buyers: score actual creators using engagement quality, link clicks and audience fit.
- **Negotiations & contracts**: Book without overpaying: pricing anchors, negotiation logic, booking and contract essentials, and expensive mistakes to avoid.
- **Content & Partnership Ads**: Formats and placements that sell: briefing principles, performance-driven format selection and running creator content as Partnership Ads.
- **Planning & performance**: Forecasting, the KPIs that matter, structured testing and analytics—so you know exactly what each new customer cost.

## Who the courses are for

Stores with an existing influencer team whose campaigns are not yet bringing new customers reliably.

## Training and support From one team

- Your team learns with templates we use in live campaigns, not slides alone. The 192-page Performance Influencer Playbook adds a practical reference.
- Your team follows the same three phases we use to build every channel and takes ownership step by step. We stay involved until they can make decisions confidently on their own.

## Ready to build a profitable influencer marketing channel with us?