One benchmark for every solution
Every campaign runs against your target CAC and is analysed in IDA down to the individual creator.
Solutions
SolutionsFor what's holding you back
Rising Meta costs, missing ROI evidence or ad fatigue: each solution addresses a specific problem and turns creators into a predictable acquisition channel.
- Reliant on Meta & GoogleOne channel carries everythingCreators as a second, predictable acquisition channel
- Rising CACMore revenue, less contribution marginAcquisition costs fall with every campaign
- No ROI evidenceNo ROI evidence, no budgetCAC, ROI and CLV per placement in IDA
- Creative fatigueAds burn out faster than you can produceA steady flow of creator assets as Partnership Ads
- Team without a systemThe team is there, but not up to speedA system and benchmarks from over 20,000 campaigns
Growth and profitability
For teams whose new customers on Meta and Google get more expensive every month.
Grow beyond Meta & Google
When almost every new customer comes from Meta and Google, their auctions control your growth. We build creators into a second, predictable acquisition channel.
Lower CAC & scale profitably
When every new Meta customer costs more, increasing the budget is not the answer. A dedicated creator channel builds on each campaign’s results to lower acquisition costs.
Measurement creative and team
For teams already working with creators who want more from the channel.
Make influencer marketing measurable
When influencer marketing barely features in your reports, it loses every internal budget discussion. IDA breaks each placement down into CAC, ROI and CLV, right down to the creator.
Fresh creative for paid social
More studio shoots alone will not solve creative fatigue. We supply fresh assets from real creator bookings, with usage rights secured and Partnership Ads ready.
Build & enable your in-house team
Building influencer marketing in-house often means paying for every lesson yourself. We give your team a system, benchmarks and support from over 20,000 campaigns.
Five solutionsOne system behind them
Each solution starts from a different problem. Behind all of them sit the same data, the same software and the same team.
Every channel from one team
We book where your audience buys: from Reels and YouTube integrations to podcast host reads.
Experience from over 300 online shops
Since 2019 we have managed more than €100m in influencer budget and analysed over 20,000 campaigns.
Our influencer scaling systemThree connected drivers of growth
Influencer marketing strengthens the middle of the funnel. Partnership Ads drive the lower funnel. TikTok Shop adds revenue and awareness.
Influencer marketing
Bring your influencer and affiliate programmes together. We replace fragmented workflows with real creator relationships and clear business impact. Booking decisions draw on conversion data from over 20,000 campaigns. In IDA, every code and order shows you who drives sales and who only drives views.
What we cover
ROAS2,16x
CAC€32
Performance by Audience
- 35–442,28x€30
- 25–342,20x€31
- 45–542,08x€33
- 18–242,01x€34
Scouting & audience fit
We scout for your audience, test interest during the potential assessment and use IDA to see who actually buys.
No time for a call?Tell us a little about your business
Tell us what you sell, where you are today and what you want to achieve with creators. We will review your store and email you an initial assessment.
- No meeting required
- Initial assessment by email
- A reply within 24 hours