---
title: "Press & Media Coverage – Ad Specialist"
description: "Ad Specialist in the press: contacts, awards and coverage of our data-driven influencer and performance marketing work."
canonical: https://www.adspecialist.de/en/presse/
---

# Press & Media Coverage – Ad Specialist

> Ad Specialist in the press: contacts, awards and coverage of our data-driven influencer and performance marketing work.

Kanonische URL: https://www.adspecialist.de/en/presse/

## Press Ad Specialist in the media

Articles, interviews and awards covering Ad Specialist and data-driven influencer marketing. Looking for an expert voice for your story? Request an interview with Moritz directly.

## Awards *and numbers*

## Latest *articles*

- How brands can increase profitability in Q4
- Anyone who does not use influencer marketing properly now will stay invisible to AI

## All *articles*

- Data as the key: why classic media planning no longer works
- Efficient data management for greater marketing success
- Print advantages in the digital era
- Multichannel marketing: how e-commerce brands unlock new growth potential
- 5 tips: what companies should consider before launching a campaign
- TV vs. influencers: why influencer marketing is often the better choice for audiences over 40
- Data-driven influencer marketing: the key to sustainable brand growth in 2024
- A day with Moritz Lambrecht
- The power of storytelling: how brands win through stories
- Influencer marketing: a necessary shift in e-commerce
- Quality over quantity: how return on investment becomes the most important KPI in times of crisis
- Let's grow together - founders as friends
- Influencer marketing: rethinking e-commerce in times of crisis
- How Upway wants to shape the e-bike market
- How to 100k
- How to go viral
- Pay attention to the man behind the curtain
- Design and marketing trends 2024
- Marketing power from Königswinter
- Statement on the For You section on YouTube
- Self-employed by detours
- Why YouTube is becoming the new Instagram
- Influencer marketing: is YouTube the new Instagram?