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Press & Features

Here we share our latest press articles and features around data-driven influencer marketing, growth marketing and our media agency topics.

Creator in an influencer marketing interview
Horizont

Anyone who does not use influencer marketing properly now will stay invisible to AI

Influencer explaining the benefits of an Upway e-bike
Horizont

Data-driven influencer marketing: the key to sustainable brand growth in 2024

Influencer explaining the benefits of an Upway e-bike23+

Press articles

Interesting articles featuring adspecialist

Growth curve symbolizing rising profitability
Horizont

How brands can increase profitability in Q4

Creator in an influencer marketing interview
Horizont

Anyone who does not use influencer marketing properly now will stay invisible to AI

Woman leaning against a plant
Horizont

Data as the key: why classic media planning no longer works

Marketing data world
Horizont

Efficient data management for greater marketing success

Benefits of print advertising
Horizont

Print advantages in the digital era

Various marketing channels
Horizont

Multichannel marketing: how e-commerce brands unlock new growth potential

Influencer explaining the benefits of an Upway e-bike
Horizont

Data-driven influencer marketing: the key to sustainable brand growth in 2024

Film clapperboard with the words "100% Guaranteed" on a green background with colorful pieces of chalk
Horizont

5 tips: what companies should consider before launching a campaign

TV vs. influencer marketing
W&V

TV vs. influencers: why influencer marketing is usually the better choice for the 40+ target group

Moritz Lambrecht
t3n

A day with Moritz Lambrecht

Woman writing a story
Markenartikel-Magazin

The power of storytelling: how brands win through stories

Components of influencer marketing
eCommerce Magazin

Influencer marketing: a necessary shift in e-commerce

Return on investment statistics
Business Leben

Quality over quantity: how return on investment becomes the most important KPI in times of crisis

Moritz Lambrecht together with Bodo Büchsenschütz
Gründerblatt

Let's grow together - founders as friends

Benefits of influencer marketing
ecommerce-vision

Influencer marketing: rethinking e-commerce in times of crisis

E-bike from Upway
W&V

How Upway wants to shape the e-bike market

Moritz Lambrecht in his How to 100k article
Business Insider

How to 100k

How to go viral
new-business

How to go viral

Moritz Lambrecht as a speaker at HORIZONT TEM Talk on technology, business, and media.
Horizont

Pay attention to the man behind the curtain

Design and marketing trends 2024
mybusinessfuture

Design and marketing trends 2024

Moritz Lambrecht
dzonline

Marketing power from Königswinter

YouTube on a smartphone
onlinemarketing

Statement on the For You section on YouTube

Moritz Lambrecht - self-employed by detours
General Anzeiger Bonn

Self-employed by detours

Influencer during a content shoot
Etailment

Why YouTube is becoming the new Instagram

Influencer during a content shoot
Digital Magazin

Influencer marketing: is YouTube the new Instagram?

Media Kit

Here you will find all the important assets from adspecialist, specifically:

• Logo kit
• Agency description
• PR photos
• CV Moritz Lambrecht
• ... and much more.

Download media kit

Press Contact

Malina

Malina Nowak

0157 868 322 74malina@adspecialist.de

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