Comparison · Marketplaces & booking
On Refluenced, micro-creators apply to your campaigns, with briefing and payment handled through the platform. Booking is the easy part; the second and third tests are harder. See when the platform is enough and when a systematic channel delivers more.
Refluenced is a platform for micro and nano influencer marketing mainly on Instagram and TikTok, with a German-language website. As of October 2026.
Over 30,000 verified micro creators according to the provider, mainly on Instagram and TikTok.
AI creates the campaign brief from your goals, and suitable creators apply.
You follow performance live, and payment runs through the platform.
Usage rights plus Spark and partnership ad codes come with every social campaign.
That takes more than a statistic per deal. So we build the channel in three phases: potential analysis, testing roadmap and scaling.
A collaboration on Refluenced is booked quickly. The first test is rarely the problem.
It gets hard the second time: which creator really sold for you, and why?
Where do you find the next creator who works just as well? Without analysis across all rounds, every selection starts over.
Every booking is linked to your store, measured against your target CAC and feeds the next selection. When scaling, we look for lookalikes of the top performers.
On a platform like Refluenced, you calculate with a subscription plus creator fees per campaign. For your store, the key question is what each new customer costs through creators, and whether that cost falls with every round.
Platform subscription, calculated per campaign
Not on any invoice
Your team's internal hours
Calculated per new customer
Included
Prices according to the provider's website in British pounds, monthly, as of October 2026. Whether it pays off for you is something we clarify upfront in the potential analysis.
300+ stores successfully scaled
by turning creators into a reliable acquisition channel
Refluenced shows what an individual collaboration delivered. IDA shows what all your collaborations mean for your store: creator against creator, month against month, every metric beside your target.
Views per collaboration
Each collaboration on its own, sorted by reach: whoever was seen most comes first.
Cost per new customer by creator
The same creators, sorted by cost per new customer. The creator with the most reach brings the most expensive new customers here.
Every new proposal includes expected views, effective CPM and total costs in IDA before you approve the creator.
IDA brings your data together, updated daily. Every booking recommendation we make is backed by evidence—giving you a solid foundation for profitable, scalable influencer marketing.
See every booked campaign: creator, status, audience, vertical, launch date, expected views and cost. Once it goes live, conversions, CAC and ROAS appear in the same row.
If creators are to become a new-customer channel, what reaches your store is what counts. That takes tracking down to the order and a selection that learns from every round.
For broad visibility and content.
The included ad codes make the content ready for paid straight away.
AI creates the brief from your goals.
That is where most of the platform's creators are.
From creator proposals and tracking to analysis: see how IDA works day to day.
Yes, if your team wants to use it for visibility and content. For the channel we build together, we scout, negotiate and book ourselves, measuring everything in IDA so each booking connects to your store.
There is no universal figure; we assess every case individually. A typical starting point is €5,000–€10,000 in monthly creator spend plus our retainer. We assess the potential before any budget goes to creators.
After four weeks, you receive the potential analysis: response rates, suitable verticals and a budget recommendation. The testing roadmap typically identifies the first top performers within three months. From month four, we scale what works.
With IDA, our own analytics software. It combines codes, UTM links, store data and platform reports, breaking each placement down into CAC, ROI and CLV at creator level. That tells us who deserves more budget.
Exclusively from the provider's official website, as of October 2026. We quote prices only where the provider publishes them. Features and pricing change; the provider's offer is always authoritative. If you spot an error, please let us know.
Tell us what you sell, where you are today and what you want to achieve with creators. We will review your store and email you an initial assessment.
