Maximum Visibility in Germany for Under 2 EUR CPM
By placing Upway on German linear TV, we brought 25,000 people to the website in the first month and even generated measurable sales.
DRTV
DRTV Agency: Performance TV & Television Advertising
More sales through performance TV? We make it possible.
Whether you are a startup or a large corporation, the right TV strategy can measurably improve your performance. As a DRTV agency, we create tailored television solutions that fit your brand. Our focus is clearly on results: every euro spent needs to pay off. We place exactly the right impulses on TV to drive your sales. Let us put your television advertising in the fast lane with data-driven media consulting.
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TV Placement Opportunities Through Our DRTV Agency
Whether linear campaign or long-tail television advertising, as a DRTV agency we offer the optimal solution for your brand. Our media planners know every opportunity in linear TV advertising and direct response television advertising. That is how we find the best environment to reach your target audience. Whether prime-time placements or live selling through high-reach channels, your brand benefits from our network and precise targeting.
TV Advertising Agency: Television Advertising That Pays Off
Through direct response television channels, we enable product demonstrations on shopping TV.
- Personal consultation builds trust
- High immediate conversion through live sales
- Reach the target audience when they are ready to buy
- Exclusive airtime with reach in the millions
- Performance analyses for optimal results
- Can be combined with additional channels
Performance Expectations
Placement Opportunities in the TV Advertising Market
As a DRTV agency, we intelligently combine television advertising with additional online measures. Our experts continuously optimize the digital support around each campaign. Whether through social ads or your own website, we guide viewers toward the next conversion step. Our well-planned multichannel approach ensures your brand follows audiences across devices. This sustainably improves your performance.
Estimate your potential
DRTV Agency: Your Brand on the Way Up
Why television advertising makes the difference: whether for a product launch or for reactivating existing customers, television advertising lets you create big impact in a simple way. We use TV potential optimally for your goals. Benefit from our expertise and become an established brand. Let's grow together on TV.
Love Brand
At our agency, we develop tailored DRTV strategies to turn your brand into a love brand. Our goal is to create high brand awareness for you through effective performance TV campaigns. Careful selection of TV airtime and targeted audience activation are decisive for the number of conversions and the reach your brand can achieve through the campaign. With our DRTV agency, you benefit from our broad network and expertise in TV advertising. We place your advertising messages at the right airtime and reach your target audience directly in their living room. With data-driven TV campaigns and continuous optimization, we make sure your brand grows sustainably and leaves a lasting impression with your audience.
Start growingDon’t just take our word for it
What our clients say about working with us
The Ad Specialist agency has been one of our top partners for offline marketing in the UK. Their unwavering commitment and passion for our brand have helped us surpass our performance goals and take HelloFresh to new heights. Their hunger to go the extra mile is unparalleled, and they seamlessly integrate into our team and processes like no other agency. I wholeheartedly recommend the Ad Specialist agency for their exceptional dedication and results.
Lilia YanichevskiGrowth Partnerships Lead - HelloFresh UK
With Ad Specialist, we were able to successfully discover and scale several exciting channels. Above all, they understand the performance DNA of brands like Emma and worked with focus and commitment toward achieving our target KPIs.
Victoria BorganSenior Team Lead Marketing
With adspecialist, we were able to implement even our most ambitious campaigns and scale them successfully through the collaboration.
In Moritz, we always have a committed contact person who actively supports us with adjustments, implementation, and testing new channels and products. We can warmly recommend adspecialist to any company that wants to explore the offline channel and benefit from adspecialist's experience.
Carolina BartelsGrowth Development Lead
Ad Specialist supports us at CLARK in offline marketing with parcel and magazine inserts.
They also help us get to know and build new channels, currently including direct mailings. Moritz and his team have a strong performance focus and convinced us from the start with their transparency, experience with other major brands, and market knowledge. We can recommend working with them.
Michael HabergerJunior Growth Marketing Manager
For us, AdSpecialist is not merely an agency, but the decisive component in identifying and effectively using new growth opportunities.
Our understanding of AdSpecialist goes beyond a conventional service relationship. We see them as part of our team, a reliable sparring partner, and an empathetic coach. I have rarely seen an agency show such passionate dedication to its client's success while selflessly being willing to go the extra mile.
Roman NassarianJunior Team Lead Influencer Marketing
Moritz and his team have been planning, organizing, and evaluating parcel-insert campaigns for us for years.
Thanks to his meticulous work and a perfect mix of paid campaigns and barter deals, we achieve a CPO below comparable channels such as SEA, SEO, or social advertising. Our own insert capacity is marketed in a targeted way, saving us significant media budget and giving us additional free volume. We are glad to work with Moritz and look forward to many more years of collaboration.
Axel-Marcel ThubeauvilleCEO / Managing Director
With the Adspecialist team, we ignited the booster that puts MagicHolz in the fast lane. They are not only built for performance, they are fully committed. Together, we are lighting the next stage of our growth.
Lars LeenenFounder & CEO
We are working with adspecialist in the UK and Germany to grow our inserts channel. They are an important partner for us due to their strong offline network, performance insights, and analytical skills. I really love their drive, passion, and proactiveness, and want to push the channel further together with them to grow both markets.
Flora JethaAffiliate & Partnerships Manager
Zero Bullshit - we make performance prime time
How We Grow Your Brand With Television Advertising as a TV Agency
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Analysis
First, we conduct a detailed status analysis to create a solid foundation, then define the goals together using linear television advertising and direct response TV.
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Media Planning
We select the right channels and time slots and create tailored TV commercials that are perfectly aligned with your target audience.
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3. Booking
We secure exclusive TV advertising slots and integrate additional formats such as print mailings and social ads to maximize the reach of your campaign.
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4. Tracking
With tracking tools, we keep the overview and continuously optimize your television advertising to achieve the best possible results.
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5. Evaluation
Finally, we measure the implemented performance TV goals and derive new strategies to drive further growth for your brand. Let's go TV - are you ready for success?
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Our channels
Sound Consulting for Your Television Advertising Success: Tailored and Performance-Driven
As an established DRTV agency, we know what matters when planning and implementing television advertising campaigns. Our consultants have many years of expertise in linear television advertising and direct response television. Thanks to our professional approach, we can assess at the start of a campaign whether the investment is worthwhile for you or whether we should advise against the idea.
Our reporting always follows the same pattern: we deliver the hard facts on your TV campaign transparently and based on data, so optimizations can be pushed directly. We also support you with our expert knowledge for smaller requests. Benefit from our end-to-end service, which guarantees optimal performance through television as a medium.
Start growingWhy Working With a DRTV Agency Pays Off for You
As a DRTV agency and media agency, our many years of specialization in the television advertising market allow us to offer a volume of media contacts and discounts that you could never achieve as an individual client. Our TV partners trust our know-how and offer us attractive conditions. This means we can always offer you an optimal price-performance ratio for your TV bookings despite rising market competition. Our close collaboration with media houses and broadcasters also ensures your spots are placed in the most sought-after airtime. With us at your side, you use the full potential of television as an advertising platform. Let us lead your brand to success with efficient performance TV.
